Products for Bleached and Blond Hair

Oway shampoos for bleached hair: natural remedies for treated hair

Removing the pigment from the hair shaft to apply other colours is a technical treatment which can lead to damaging the shaft and tips if not done professionally. In its agricosmetic laboratories, Oway has studied specific solutions to come to the rescue of brittle, fragile hair treated with overly aggressive bleaching procedures. These products do not contain harmful substances, but natural compounds rich in active ingredients that compact the cuticles to the shaft and deeply nourish stressed hair like the mask for bleached hair. Here's how to look after bleached hair! This online shop also offers purple shampoos, products for blonde hair, shampoos for grey hair and sprays for coloured hair.

Silver hair deserves the same care as coloured hair

When the hair begins to lose the pigment of its typical colouring it greys until it becomes white; then it tends to dry out, turn yellow and become dry and porous. The Oway offer, which includes various products such as purple shampoo and protective hair cream, is specifically designed to provide nourishment, body and shine to the hair fibres: thanks to the ultraviolet pigments, the active ingredients neutralise the straw colour and slow down the process of cellular ageing. They also perform an antioxidant action thanks to oils and extracts such as ethical date and biodynamic dock, and to the illuminating action of organic mullein.

Products for blonde hair: not just purple shampoo but also protective shampoos

Blonde hair often has a finer and more delicate texture than brown and dark hair; it is more subject to attacks by weather and pollutants and consequently is more fragile. The hair tips wear out, creating split ends, even breaking. Masks, hair creams and protective shampoos rich in natural active ingredients such as those from Oway give unparalleled body and shine.