Hair Care

Curly, wavy, dry hair is often rebellious and unruly.

To tame this energy, an Oway hair mask provides the necessary moisturising charge, repairing it in depth and eliminating any wrinkled effect. The recipe for success of these masks for dry hair, for curly hair and for frizzy hair lies in the moisturising and repairing capabilities of their natural ingredients and in the ease of use, sometimes even without rinsing, which make them practical to apply even at home.

An Oway moisturising conditioner or moisturising hair mask are the right culmination to an attentive path towards your well-being.

Oway hair oils are authentic elixirs conceived after careful cold processing of biodynamic, organic and ethical fruits, officinal shrubs and aromatic herbs. These are then distilled into the purest and most concentrated plant extracts rich in antioxidant, nourishing, rebalancing, soothing, elasticising and protective properties.

These are the products for damaged hair that act deeply but gently. Some can be applied not only to the skin and hair shaft but also to the face, décolleté and the whole body, giving significant benefit to the epidermis cells.

Oway hair lotions, creams and serums: instant solutions for damaged hair.

Hair can be damaged by prolonged exposure to sun, salt and chlorine or be abused by an improper use of brushes, straighteners or hair ties. To its rescue, as exclusive and precious potions, we have the authentic Oway hydration and nourishment concentrates which repair the hair shaft and cuticles, restoring vitality and shine to all the hair.

Oway shampoos are authentic trichology research distillates in which carefully selected natural ingredients have been lavished, formulated according to the principles of OWAY Agricosmetica®.
The wise use of officinal shrubs and aromatic herbs from organic soils and of fruits from fair trade agriculture is combined with the respectful processing of the original active ingredients without using aggressive chemicals.

Soothing sensitive scalps with Oway’s hair baths and sublime natural treatments

When the skin is particularly sensitive, it requires formulas that gently cleanse while also purifying and stimulating scalp follicles, promoting healthy and shiny hair growth. In this regard, Oway’s soothing shampoo, like the other plant-based hair baths available in this online shop, is designed to support such skin types.

These formulas are also ideal for red and irritated skin, particularly for children and the elderly, thanks to their rich composition of powerful phyto-active ingredients like biodynamic fennel, ethical mahogany, and teak, known for their purifying, detoxifying, antiseptic, astringent, and toning properties.

Blue Tit x Oway

Two worlds, different and similar, come together to create new synergies and original atmospheres. The creative impulse born from this meeting has led to two special products which express the identities of the Blue Tit creative group through Oway’s Agricosmetics.

Effective professional treatments for hair with specific problems.

When hair and skin suffer from stress, prolonged exposure to weather and pollution, unbalanced diet or during particular periods such as pregnancy and breastfeeding, the most evident effects reveal themselves as excessive sebum production, dry scalp, red skin, excessive hair loss. Fortunately, for all these common hair disorders there are specific remedies that base their actions on plant-derived active ingredients and specific rebalancing, moisturising and soothing methods. The hair treatments studied in Oway's agricosmetic laboratories include sebum control shampoos, sensitive or dry scalp shampoos and hair loss strengthening treatments.

Enhance your hair look with Oway hair sprays and tonics with super-performing formulations.

The Oway beauty routine can start with the masks for dry hair and reach the stylist's final sprays with sea salt spray or hairspray to hydrate the hair lengths in the first case and set the hairstyle in the second. They are all formulations rich in natural active ingredients which nourish, protect, shape and set the masterpieces of our Owayans, both during the salon rituals and the maintenance phase at home.

Together with the wax, the hair fixer, the spray conditioner, the oil for glossy hair and the heat protection spray, the professional hairspray is part of Oway's range of natural and specific offers, ideal for styling and finishing hair, both during the beauty ritual in the salon and in the home routine. Formulated by adding active ingredients rich in nourishing, moisturising, emollient and protective properties, these preparations safeguard the health of every single strand and the hold of hairstyles throughout the day.

Never again without a sun protection for hair during the summer season.

Let yourself be caressed by the sea breeze, immerse yourself in transparent waters, welcome the warmth of the sun on your skin and be flooded with summer light. Intoxicating sensations which conceal some pitfalls for the health of hair and skin by causing oxidative stress, structural damage and skin dehydration. The good news is that you can be prepared with targeted actions and genuine beauty recipes developed in the Oway agricosmetic laboratories. The Sunway line designed for beach hair protection consists of a sun protection spray for hair, a regenerating shampoo and a nourishing hair mask, perfect for the summer sun routine. 

In the virtual Oway showcase we have collected all the travel sizes for flights such as the mini size shampoo and conditioner to continue hair and skin care even when on the move.

These practical travel sets can be assembled in a completely personalised way and conveniently stored in hand luggage or suitcase to continue the beauty routine on vacation or during a business trip.

Hair baths and moisturising shampoos, protective masks, conditioners and hair conditioners, baths and lotions for curly hair, anti-frizz serums and restructuring oils, all in travel formats but always rich in beneficial properties for the health of the hair bulb and stem.