Serums & Boosters

Oway face serum: the precious ally to take care of the skin in a natural way

Adding a face serum to your daily beauty routine is a winning move that completes skin care. If you are wondering what face serums do, it is a treatment specially designed for the skin of the face, neck and décolleté that may be applied in case of redness, dullness, dryness, signs of fatigue and of time. The Oway formulations are rich in plant-derived active ingredients that relieve tired and stressed skin and make the skin radiant, shiny and even. This virtual showcase offers rebalancing, soothing and plumping serums such as the anti-ageing face serum, the firming face serum, the brightening face serum, the moisturising face serum and the skin booster for a shock treatment.

radiance face balm kit

Crema viso illuminante e levigante / Concentrato rivitalizzante e protettivo viso / Concentrato rimpolpante e restitutivo viso.

€195.00 - 50 ml + 5 ml + 5 ml

re-balancing face serum

Face detox serum

€92.00 - 28 ml

re-blooming face serum

A face serum that visibility reduces dark spots. The complexion is more even and more radiant.

€132.00 - 28 ml

re-lieving face serum

A calming face serum with active ingredients that nourish and protect the skin barrier. Even sensitive skin is refreshed and more relaxed.

€96.00 - 28 ml

re-vitalizing face serum

Face Renewal Serum.

€140.00 - 28 ml

Discover the world of Oway: haircare, skincare, and lifestyle products

Oway’s range offers a complete collection of products created according to the principles of Agricosmetica®. Formulated with organic and vegan ingredients, designed to meet all your haircare, skincare, and lifestyle needs, delivering quality and performance through plant-based compositions.

Oway Haircare: sulfate-free shampoos, nourishing masks, and treatments

Oway's haircare line is crafted to respond to every hair need, from scalp to ends. Whether you're looking for products to balance the scalp, boost hair shine, or protect from heat styling, you’ll find the ideal solution. Our sulfate-free shampoos, nourishing masks, treatment oils, and styling products are formulated to add vitality and hold while respecting the hair’s natural structure. To complete your haircare routine, Oway also provides professional tools like environmentally friendly hairdryers, FSC-certified wooden brushes, and aluminum and obsidian combs, all made in line with our philosophy of sustainable beauty.

Oway Skincare: organic cleansers, moisturizers, and body treatments

For a natural and effective skincare routine, Oway’s skincare line offers organic and vegan products designed to cleanse, hydrate, and pamper the skin deeply. From gentle cleansers to rich moisturizers, each formula is designed to protect and revitalize the skin, enhancing the properties of pure botanical extracts. Make your beauty routine a moment of daily well-being with products that respect your skin's delicate balance and promote sustainable beauty.

Oway Lifestyle and Artigiano: terracotta diffusers, design accessories, and sustainability

Oway’s lifestyle line completes your well-being experience with handmade products crafted from natural materials. For example, terracotta diffusers slowly release essential oil fragrances, transforming your space into a relaxing haven. Artigiano, our creative workshop, designs accessories and furniture from recycled and reclaimed materials, reflecting Oway’s philosophy of environmental respect and local craftsmanship. Each lifestyle product is conceived to bring beauty, harmony, and functionality to your space, always with a focus on sustainability.

With its haircare, skincare, and lifestyle lines, Oway meets all your needs for hair, skin, and daily wellness. Every product is created to combine the best of nature with the effectiveness of scientific research for a comprehensive, mindful, and fully vegan approach to self-care.