Merging nature’s purity with conscious design, using exclusively natural and upcycled materials
Selected lifestyle products
Enhance your home with products that inspire mindful living
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creta
100% natural terracotta diffuser, created in collaboration with designer Federica Bubani.
€128.00 - 20 x 11 cm -
cono
Terracotta furnishing accessory for domestic irrigation, 100% plastic free. Designed by Artigiano Oway and built at km 0 by Italian master potters to transport water and nutrients to plants gradually, reusing glass bottles.
€30.00 -
fresco
Fresco is the terracotta thermal container designed by Oway and handmade at our creative manufacturing workshop, Artigiano.
€60.00 -
essence burner kit
Burner made of handcrafted terracotta and borosilicate glass combined with aromatherapy essence.
€42.00 - 8 x 12 x 18 cm -
prillo
Terracotta container, 100% sustainable. Designed by Oway, made locally by expert Italian potters. It has a rough, material texture and a unique and original design that easily adapts to multiple functions.
€27.00 - 21,7 x 20 x 7 cm -
luce
Candle with fragrance of essential oils of lavender and fennel. With glass vase derived from upcycling and reworked by local artisan and solidarity ETA BETA with vegetable waxes and fragrance with essential oils of lavender and fennel derived from Ortofficina. Once the wax is finished, the vase acquires a new life, becoming a glass. 100% Made in Italy.
€49.00
Creating one-of-a-kind design with natural, recycled and upcycled resources
Oway Journal
Read through the latest insights and reports driving the sustainable transformation of our industry
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Our post-plastic choicesOctober 02, 2024
Oway Metal Dispenser: Small engine parts of the journey For a post-plastic world
The post-plastic world is a journey marked by progressive steps and well-considered changes, becoming more feasible over time. This is how our metal dispensers are born: small packaging components necessary for dispensing our agricosmetic formulas. A choice that aligns with our bottles, conscious consumption, and, most importantly, the environment.
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Our post-plastic choicesFebruary 01, 2024
Re-use is chic: The new paradigm of conscious fashion is about endless recreation
Oway collaborated with Quid, a social enterprise dedicated to recovering and upcycling, to create our Furoshikis: an accessory with endless uses that is inspired by Japanese tradition, in order to reduce textile waste and extend the fashion supply chain.
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Our post-plastic choicesMarch 24, 2024
For a Post-Plastic World: Unveiling the Active Principle Behind All Our Choices
At this edition of Cosmoprof 2024, we've sown the seed of agricosmetica® everywhere the ground was fertile, shining a spotlight so that our sector too reflects on the future of the ecosystem. Immersed – yet distanced – in the world of cosmetic products, we chose to showcase what's dearest to us: our roots.
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Our post-plastic choicesJanuary 04, 2022
Superfluous packaging: the packaging avalanche pouring into the waste bin
In the aftermath of the Holidays, we know for sure that the most received gifts were parcels, external packaging, additional packaging and everything “necessary" to keep the contents intact. Overpackaging is the triumph of single use: an increasingly accentuated phenomenon which has reached senseless usage paradoxes.
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Our post-plastic choicesMay 03, 2024
Cool in its essence, eternal in its environmental sustainability: terracotta, the material that brings its precious properties to the table
A natural material with great virtues and many nuances: with terracotta, the rough beauty of elegant unique design pieces is shaped, but it also models our way of respecting and enhancing the environment that hosts us.
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Our post-plastic choicesAugust 05, 2024
Double Cleansing for Infinite Future Treatments: The Agricosmetic Ritual
It is commonly thought that skincare is only necessary for makeup removal, but this is merely a myth. Cleansing is essential to remove various residues from the skin, such as smog. If done twice, like the Korean method, even better!
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Our post-plastic choicesJuly 17, 2024
Under the Sun: The Environmental Impact of Sunscreen Cosmetics
The circulation of pollutants knows no boundaries: climate change brings back the indelible signs of our presence and suggests we reflect on the risks we expose the planet to. It is time to formulate dual protection: for ourselves and for the planet.
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Our post-plastic choicesJune 14, 2022
Upcycling: the beneficial re-use that reallocates and ennobles waste
An upgrade of recycling, the antidote to downcycling and the creative reinterpretation of the concept of vintage, this virtuous habit vanquishes waste competition and puts products, raw materials and objects back into circulation, giving them a new, unforeseen life.
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Our post-plastic choicesMarch 29, 2022
Greenwashing: the “feigned environmentalism” that we surely do not need
Proclaiming oneself as eco-friendly and certifying this on the label is the new frontier of misrepresenting zero-impact procedures. A riot of green leaves, a shower of “organic or bio", "green" and "natural" stamps that confuse, obscure and cover up reality. Here's how to recognise the deception and stem the consequences.
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Our post-plastic choicesNovember 08, 2021
Let’s not black out the future: it’s time to consume less and to do it better
Sales days like Black Friday produce a staggering waste of resources. They shape our perception of purchases, they push us to believe that we absolutely must buy, taking advantage of discounts right away, with devastating consequences on the environment. There is no time to change things: we must get back to conscious consumption – and we must do it now.
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Our post-plastic choicesJuly 30, 2021
Reverse the climate change outcome by choosing zero impact solutions
Human activities have a weight, production plants leave a footprint. Any action, product or process has an impact, more or less sustainable, with which we must deal in the present. But before evening these out, we must deal with them: emissions to hand.
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Our post-plastic choicesOctober 05, 2021
At school with bees to find out how to protect our ecosystem
Pollinating insects par excellence, bees fly from flower to flower to draw nourishment, protect them and increase their fruiting capacity. Their hives are a great little super organism of social individuals, who find in the biodynamic ecosystem the ideal environment to reproduce and freely carry out their precious job.