Just like in the ancient Japanese art of Kintsugi, where gold becomes a tool of rebirth and transformation, the new Oway line acts with a distinctive approach. Its advanced formula targets weakened and fragile hair fibers, damaged by chemical treatments, mechanical stress, heat styling tools and environmental aggressions. Not a single gesture, but a complete pathway that rebuilds, strengthens and renews damaged hair, restoring body and vitality to the lengths.
The way of gold: when beauty is reborn from fractures
With the purchase of 3 products from the rebuildM+ line (hair bath + mask + serum)
YOU WILL RECEIVE A COMPLIMENTARY glowing face gommage, a micro-exfoliating and illuminating facial treatment.
rebuildM+ works in a transversal way, addressing eight fundamental needs to restore hair to its optimal condition:
* repairs the cuticle
* remineralizes the inner structure
* increases resistance to breakage
* restores body and definition
* infuses strength and energy
* rehydrates
* leaves a smooth, tangible shine on the surface
rebuildM+
The new Oway reconstruction system
*Organic red clover sprouts grown with hydroponic method
Among the new-generation actives chosen to support hair reconstruction.
Properties: detoxifying, anti-limescale, protective, invigorating.
*Biodynamic lavender extract
Properties: protective, antioxidant, conditioning, hydrating.
*Upcycled citrus peel extract
Properties: metal-chelating action on the hair, anti-pollution, detangling, anti-frizz.
